You need to verify that an email address isn’t going to damage your reputation before you send to it.
Since then, we’ve continued our research and have constructed an improved system to identify undeliverable and risky email addresses so you can be confident in your sending, instead of relying on outdated and inaccurate checks.
Our data scientists discovered that not all hard bounces are equal – one hard bounce isn’t enough to discount an email address for everyone.
That’s why we build Recipient Validation with that in mind.
Recipient Validation will catch typos before your user submits, and with the majority of validations completed in under 30 milliseconds, you won’t introduce extra friction.
Our Recipient Validation now catches twice as many invalid addresses as before, giving you the best sender reputation protection on the market.
Our new data-driven system uses data from thousands of other senders, so you can remove more undeliverable and toxic addresses from your lists before they bounce and hurt your sending reputation.
We analyzed a sample of customers using another validation solution and found that on average our Recipient Validation would catch an additional 31% of their hard bounces missed by our competitors, helping you send with confidence.
With this release we have also added typo detection and suggestion, plugging a top source of lead loss for customers.
NOTE: The domain is everything to the right of the '@' in the e-mail address.