Unfortunately, the week of racing was marred by numerous deaths.
Possible reasons for its reservation are the Vatican City's status as a country, as all country names were reserved, as well as its religious significance.
Some of the criticism leveled against ICM, starting during their application process and going forward, was the necessary defensive registration for many brand owners.
The deal includes the domains paulraymond.xxx, prpvod.xxx, razzledating.xxx, mensworlddating.xxx, menonlydating.xxx, escortdating.xxx, adultsportdating.xxx, clubdating.xxx, fantasydating.xxx, mayfairdating.xxx, and paulraymonddating.xxx, ICM said.
Domains such as and razzle.xxx, Raymond’s best-known titles, may also be included, but they’re not mentioned in ICM’s press release. The migration is expected to be complete by February next year.
In anticipation of the launch of .xxx, ICM Registry reserved some 3,500 names of prominent adult entertainers and pornography stars to later be allocated via the "Adult Performer Program".
The program was launched in February, 2012, in conjunction with Name.com, and saw ICM giving those stars their personalized domain registered through for one full year.
During May 2013, ICM Registry cut the prices for names down to .com-level prices, resulting in a large number of registrations during that month. Also in Fall 2011, ICM Registry became a main sponsor of the "Porn Star Road Trip," in which porn stars travel for two week stints in a large bus to various nightclubs and industry events.
ICM Registry announced in September, 2011, that it would be sponsoring world champion Mike Seebold's powerboat. The initial stint sponsored by ICM will see the bus, plastered all over with the logo, traveling Florida and eventually a conference in New Jersey, though there appear to be plans to use the bus and actresses at other future events as well. The media blitz was scheduled to last at least 5 weeks. PROTECT YOUR REPUTATION." In May 2013, a settlement was reached between Manwin Licensing and ICM Registry, in which ICM registry agreed to significant financial concessions in order to settle the case.
At the end of November, 2011, a few weeks before the general availability of domains, ICM began a media blitz on prominent German and British cable T. In November 2011, Manwin Licensing International filed a lawsuit in response to ICM Registry advertisements that used pressure tactics, such as running ads with wording like: ". ICM agreed to donate for every domain created into "a fund designated by Manwin to support the adult entertainment industry".
In September, 2012, the centric search engine at was launched by ICM Registry.
The search engine does not have a direct revenue model, but is instead a means of directing greater traffic to sites.